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Find your voice.
Make it heard.

The Founder Voice framework turns your existing expertise into thought leadership content that resonates with your ideal buyers.


There’s no one better than you.

No one better to...

share your story,

evangelize your brand

& grow your company’s influence.

Plus, you know that founders with a strong social media presence give their company an unfair advantage.

We’ll help you create that unfair advantage.

Do you find yourself thinking...

I'm too busy

The Founder Voice framework maximizes your time with a maximum commitment of just
6 hours per month.

 

I'm not a writer

You don’t have to be.

The process will get you talking & that will turn into amazing content.

I don't know where to start

You can simply follow the plan.

5 Steps to Amplify Your Founder Voice

  1. Identify

    • Discover your strongest points of view
    • Formulate your founder story
    • Develop your 1-sentence explainer

  2. Develop

    • Package your ideas for easy consumption
    • Develop your mantras
    • Speak to trends in your industry & hot topics in your niche

  3. Share

    • Produce multimedia content quickly
    • Begin publishing consistently
    • Execute an engagement plan systematically

  4. Clarify

    • Refine points that resonate with your audience
    • Expand on your strongest themes with stories
    • Establish analogies & acronyms to make your message memorable

  5. Resonate

    • Grow your audience with continuous content
    • Double-down on messages that get high engagement
    • Expand your influence through greater reach

Strategy + Tactics

The combination you need: the Founder Voice framework combines strategy & tactics.

You'll be guided through a thought leadership development process & provided a step-by-step social media execution plan.

How It Works

Question Preparation
  • We start with a proven list of questions designed to uncover your strongest points of view

  • We customize the question list for you, your brand & your industry, based on initial research
Fully-Managed Interviews
  • We’ll conduct monthly 90-min interviews with you in a guided format

  • You may have had writer’s block before, but you won’t have talker’s block as we ask questions designed to discover your strong points of view & formulate your founder story

  • We’ll make it easy, providing an A/V kit with lighting, camera & microphone (& remote setup assistance)

  • We’ll handle scheduling & record the interviews the same time every month to make it easy on your busy schedule

  • No need to extensively plan. We’ll provide the prompts, feedback & guidance you need—and create content from only the very best moments
Shareable Content
  • We’ll create 6 months worth of weekly video content for your LinkedIn account from just 3 interviews per quarter

  • We’ll produce 8 video clips from each interview

  • We’ll turn the most compelling moments into video content that’s optimized for social media sharing (including embedded subtitles, progress bars, engaging b-roll footage & GIFs)
Customized Publishing Plan
  • We’ll execute our done-with-you LinkedIn engagement strategy

  • We’ll post the videos for you

  • We’ll teach you how to getting the most out of the engagement you receive

  • We’ll review your engagement (the numbers and the comments) to continue refining your message together


“I love the process. You’ve done more than help me simply create content. You’ve helped me develop my thought leadership. It’s been amazing.”
RexProfile
Rex Biberston, Founder, No Fluff Selling

You need more than consulting

Most thought leadership consulting helps develop your message, but does little to help you get that message out.

You need more than social media marketing.

Many social media services help spread a message, but do little to develop a strong message worth spreading.

You need to find your voice and make it heard.

The Founder Voice framework helps you do both.